Despite animal rights being largely overlooked by advertiser-based mainstream media, the animal rights movement is growing exponentially around the world, particularly in the United States, Europe, and Latin America.
Along with the many established animal rights organizations working to end animal exploitation in factory farming, laboratories, fur farms, and entertainment (PETA, HSUS, Mercy for Animals, The Humane League, Animal Outlook, Animal Equality, Last Chance for Animals, and In Defense of Animals, to name a few), innovative grassroots AR movements are also gaining strength. One of them is The Save Movement. Founded by Toronto-based Ph.D. Anita Krajnc, The Save Movement holds vigils outside slaughterhouses to give water and love to cows, pigs, chickens, turkeys, goats, and lambs headed to their deaths. Their mission is to have a vigil outside every slaughterhouse in the world. So far, there are more than 700 vigils and the campaign is growing rapidly. The largest such vigil is at a pig slaughterhouse near downtown Los Angeles, where many celebrities, include actor Joaquin Phoenix, have appeared to comfort the doomed animals. Those events are run by Los Angeles Animal Save and Animal Alliance Network!

Dozens of demonstrators come out in protest against the annual bull riding event.
Another rapidly expanding grassroots movement is Anonymous for the Voiceless, which holds Cubes of Truth in public squares and other high-traffic areas around the world. A Cube of Truth involves a minimum of several people, each wearing a Guy Fawkes mask, standing silently in a square formation while holding laptops or video monitors showing animal abuse occurring in factory farms, slaughterhouses, and laboratories. Some of the cubes have included hundreds of people. The visually dramatic events draw people into discussions about how badly animals are treated in our world. Many people, seeing the videos with their own eyes, go vegan on the spot.

All of these awesome people came out to take a stand against animal torture!
Another grassroots campaign that has attracted a lot of attention is National Animal Rights Day. Held simultaneously in cities around the world on the first Sunday in June, this ceremony involves a memorial service for the many billions of animals killed by humans every year. The actual bodies of animals who’ve died in factory farms, labs, or slaughterhouses are often held by participants. After speeches and commemoration, the Declaration of Animal Rights is read and signed. Then, there are marches and celebrations to honor the joy of a violence-free lifestyle in food, clothing, and other consumer goods.
https://www.facebook.com/JaneVelezMitchell/videos/10160113397700693/ 100 cars a minute is the (un)official count by one activist as they lit up Portland with an easy-to-make "Go Vegan" sign. Watch how these activists are making a difference with this simple message. [...]
https://www.facebook.com/JaneVelezMitchell/videos/10160061829990693/ Watch how respectfully protesters were treated by law enforcement who was called by the slaughterhouse to remove the peaceful activists from outside their place of business. Instead, the officers explained to the slaughterhouse management [...]
https://www.facebook.com/JaneVelezMitchell/videos/10160057592295693/ Demonstrators out in full force at crowded rodeo parade with the message, “Rodeos are a tradition of violence.” Watch as hundreds of horses are made to dance and prance on the streets of downtown [...]
https://www.facebook.com/JaneVelezMitchell/videos/10160073501645693/ Watch what former dairy farmer has to say to #JaneUnChained reporter Dani Rukin when asked how the cows get pregnant on dairy farms!! Direct Action Everywhere - Portland activists demonstrate outside a popular ice cream shop, in the cold [...]
https://www.facebook.com/JaneVelezMitchell/videos/10160054229265693/ These fabulous protestors are showing rodeo-goers their version of a BBQ cook-off!! Plus, don't miss the eighth-generation cattle rancher decked out in real coyote fur talk to #JaneUnChained reporter Dani Rukin about why [...]
https://www.facebook.com/JaneVelezMitchell/videos/10159998452160693/ In the spirit of Valentine's Day, dozens gathered in a busy mall to remind everyone to expand their circle of compassion and include animals. Watch as families with kids, and so many others, [...]
#JaneUnChained LIVE in New York, New York as NYCLASS, PETA (People for the Ethical Treatment of Animals) and other animal advocates rally near Central Park! They demand that Arthur, a carriage horse involved in a terrifying car crash days ago, be retired to a waiting sanctuary! Industry critics say carriage horses don't belong on busy, traffic filled streets and charge they have no protection from being sold to slaughter once they no longer pull carriages in NYC. NYC's Mayor Bill de Blasio had vowed to end the carriage horse trade on the first day of his administration but has done nothing to get them off the streets. Carriage horse industry representatives are invited on any time.
https://www.facebook.com/JaneVelezMitchell/videos/10159961119370693/ An activist braves the cold, stripping down to expose the horrors inflicted on sea life! This as protests erupt at a popular seafood festival in Portland, Oregon! Demonstrators ask festival goers to: “Try to relate [...]
https://www.facebook.com/JaneVelezMitchell/videos/10159951473680693/ Watch the drama unfold as tempers flare among horse bettors as activists disrupt a day at the races! Original footage by Timothy Hellman, edited and produced by Agnes Cseke. [Volume on for full effect!] #JaneUnChained [...]
https://www.facebook.com/JaneVelezMitchell/videos/10159934155850693/ Protestors expose the egg industry with clever demo and ask, "Would you turn on this blender filled with baby chicks?" Any grocers supplying eggs with humane-related labeling such as: "cage-free", "free-range", "pasture-fed", "organic", "non-gmo", [...]