Despite animal rights being largely overlooked by advertiser-based mainstream media, the animal rights movement is growing exponentially around the world, particularly in the United States, Europe, and Latin America.

Along with the many established animal rights organizations working to end animal exploitation in factory farming, laboratories, fur farms, and entertainment (PETA, HSUS, Mercy for Animals, The Humane League, Animal Outlook, Animal Equality, Last Chance for Animals, and In Defense of Animals, to name a few), innovative grassroots AR movements are also gaining strength. One of them is The Save Movement. Founded by Toronto-based Ph.D. Anita Krajnc, The Save Movement holds vigils outside slaughterhouses to give water and love to cows, pigs, chickens, turkeys, goats, and lambs headed to their deaths. Their mission is to have a vigil outside every slaughterhouse in the world. So far, there are more than 700 vigils and the campaign is growing rapidly. The largest such vigil is at a pig slaughterhouse near downtown Los Angeles, where many celebrities, include actor Joaquin Phoenix, have appeared to comfort the doomed animals. Those events are run by Los Angeles Animal Save and Animal Alliance Network!

Dozens of demonstrators come out in protest against the annual bull riding event.

Another rapidly expanding grassroots movement is Anonymous for the Voiceless, which holds Cubes of Truth in public squares and other high-traffic areas around the world. A Cube of Truth involves a minimum of several people, each wearing a Guy Fawkes mask, standing silently in a square formation while holding laptops or video monitors showing animal abuse occurring in factory farms, slaughterhouses, and laboratories. Some of the cubes have included hundreds of people. The visually dramatic events draw people into discussions about how badly animals are treated in our world. Many people, seeing the videos with their own eyes, go vegan on the spot.

animal rights protest

All of these awesome people came out to take a stand against animal torture!

Another grassroots campaign that has attracted a lot of attention is National Animal Rights Day. Held simultaneously in cities around the world on the first Sunday in June, this ceremony involves a memorial service for the many billions of animals killed by humans every year. The actual bodies of animals who’ve died in factory farms, labs, or slaughterhouses are often held by participants. After speeches and commemoration, the Declaration of Animal Rights is read and signed. Then, there are marches and celebrations to honor the joy of a violence-free lifestyle in food, clothing, and other consumer goods.

  • https://www.facebook.com/JaneVelezMitchell/videos/10159467658460693/ Moby, the musician, record producer, singer, songwriter and animal activist, attends a large vigil at outside a pig slaughterhouse near Downtown Los Angeles and gives water to pigs who are minutes away from death. [...]

  • https://www.facebook.com/JaneVelezMitchell/videos/10159437482965693/ #JaneUnChained is at a pig slaughterhouse in downtown Los Angeles, California bearing witness with The Save Movement's Los Angeles Animal Save https://www.facebook.com/JaneVelezMitchell/videos/10159437588940693/ #JaneUnChained is at a pig slaughterhouse in downtown Los Angeles, California bearing [...]

  •   https://www.facebook.com/JaneVelezMitchell/videos/10159436569190693/ There are many ways to bring awareness to the cruel and violent reality of the dairy industry. Here’s one of them! Activists outside a cheese festival protesting against the injustice toward mother cows [...]

  • https://www.facebook.com/JaneVelezMitchell/videos/10159398406180693/ Watch what happens when a young woman watches, for the first time, what happens to animals used for food and fur. There's a reason why it's called "The Cube of Truth!! #JaneUnChained

  • Portland Animal Save activists tried to bear witness to cows headed to slaughter at a recent vigil. But, they say, trucks carrying the cows appeared to go out of their way to avoid stopping, preventing those [...]

  • https://www.facebook.com/JaneVelezMitchell/videos/10159389734040693/ Violence erupts and is caught LIVE in this video in Woodland Hills, California as #JaneUnChained journalist Jane Velez-Mitchell is attacked (wait for it) in front of many witnesses by a woman upset with the protesters [...]

  • https://www.facebook.com/JaneVelezMitchell/videos/10159377780515693/ LIVE at a slaughterhouse near downtown Los Angeles, California (DTLA) as Los Angeles Animal Save members attempt to comfort young pigs bound for slaughter and give them water! They are all killed soon after [...]

  • https://www.facebook.com/JaneVelezMitchell/videos/10159372918525693/ We have betrayed farm animals and we need to make it right. This is the message from Nathan Runkle, President of Mercy For Animals. Nathan spoke at his organization's extraordinary gala in downtown Los [...]

  • https://www.facebook.com/JaneVelezMitchell/videos/10159370506620693/ Outraged New Yorkers are protesting outside the Solomon R. Guggenheim Museum urging museum officials to cancel upcoming planned exhibits that glorify dog-fighting and allegedly showcase the abuse of other animals, like reptiles. Critics say [...]

  •   https://www.facebook.com/JaneVelezMitchell/videos/10159345551490693/ 2012 Olympic Silver Medalist (cycling) Vegan Activist and founder Compassion Champs, Dotsie Bausch, becomes emotional as she experiences her first The Save Movement pig vigil at a slaughterhouse in downtown Los Angeles, California. [...]