What’s the Difference Between a Vegan Trademark and a Vegan Standard?
Vegan food trademarks saw 128% increase in the U.K in 2020, as Vegan label claims in the plant based food market soared 451% to projectably exceed $162 billion over the next decade, according to Plant Based News and the Vegan Review. With this explosive market growth, how does the consumer decipher what’s really Vegan and what product is just claiming Vegan for increased sales? Which [...]